Sweco — Campaign, Identity (Made at KesselsKramer) Sweco works on every centimeter of the Netherlands, because no matter how big or small each area is, every piece of city, every street, every stretch of nature contributes to the greater whole. From a skate park in Amsterdam to the patch of dunes fighting to keep its feet dry. Every part of the Netherlands has its own unique value, which is why the campaign’s message is: Every piece counts!